Johnson and Wales graphic design team coordinated with the JWU’s culinary teams and designed the branding for a mini pop up stand. This pop ups restaurant name was Il Ponte and was meant to be a fusion of American and Italian cuisine. 

The client provided our team with inspiration and colors that they wanted to represent their pop up. Since the culinary team had to follow a theme for their restaurant called, “fresh from the farm stand,” I gave their logo and branding a rustic feel and used the Rialto Bridge located in Italy as inspiration to design their logo. 

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